What started as a mixed martial arts and action sport brand, VICTORY has transcended into an attitude and a lifestyle. VICTORY believes in always accepting a challenge, refusing to play it safe, taking chances, never backing down and putting it all on the line for what you believe in. This mentality applies to not only mixed martialn arts athletes, but to everyone in their everyday work and personal lives. It’s about following your dream no matter what anyone says – VICTORY you’ll take when you need to make it happen.